About
Entrepreneur, Chief Vibe Curator
Shane Evans is a wellness industry pioneer, brand visionary, and the Co-Founder and CEO of Heights Wellness Retreat. As the original co-founder of Massage Heights, Shane helped shape the landscape of affordable, professional massage therapy in the U.S.
After stepping away in 2021, she returned as CEO in 2024 with a renewed purpose: to reimagine the brand for the future of wellness. Today, she leads the transformation into Heights Wellness Retreat—a next-generation franchise concept designed to offer immersive wellness experiences, breakthrough touchless technologies, and franchisee-first support systems.
Shane’s leadership is marked by grit, empathy, and big vision. She blends data with instinct, soul with strategy, and performance with purpose. Her mission is to empower franchisees to build profitable, sustainable businesses that elevate their communities—and their lives.
Outside the boardroom, Shane is a mom, mentor, and motivator. She believes that when people rise, everything around them rises, too.